Sefalana
Banner Groups

Bringing quality, value and convenience closer to you.

At Sefalana, every community deserves access to quality products, competitive prices and exceptional service. Our Banner Group network partners with independently-owned retailers across Botswana to make shopping more convenient - wherever you are.

350+

Banner Group stores nationwide. Chances are you'll find a Sefalana-affiliated store close to home, work or while travelling across the country.

Trusted retail partners
Pula Value
Supa 7 Stores
Supa Deal Stores
Citi Saver Supermarket
Saveway
Pula Value
Supa 7 Stores
Supa Deal Stores
Citi Saver Supermarket
Saveway
Three retail formats

Built to grow with our partners.

Every Banner Group format is designed to support business growth while delivering value to customers.

Pula Value

Where retail journeys begin.

Pula Value is the entry point for many independent retailers, helping small businesses grow from tuck-shop level into established community stores. Partnering with Sefalana unlocks monthly promotions, competitive stock procurement and Rewards Programme benefits - so store owners keep prices affordable while customers enjoy great value on everyday essentials.

Customer benefits
  • Affordable prices on everyday products
  • Regular promotional offers
  • Convenient neighbourhood shopping
  • Convenient access to a trusted retail network
Supa 7 · Supa Deal · Citi Saver

Trusted community retailers.

The longest-standing Banner Groups in the Sefalana family. Customers enjoy monthly promotions running in two-week cycles. Behind the scenes, store owners receive ongoing training, supplier support and business development, so the shopping experience keeps improving. Many of these stores eventually transition into the Saveway format as they grow.

Customer benefits
  • Regular promotional savings
  • Reliable product availability
  • Consistent quality and service standards
  • Community-focused retail experience
Saveway

The complete shopping experience.

Saveway is the most advanced Banner Group format. Stores carry an expanded range and specialist departments - butchery, fresh produce, deli and a broader grocery selection - delivering the convenience and variety of a larger retail outlet while keeping the personal touch of a community business.

Customer benefits
  • Fresh, quality products
  • Expanded product ranges
  • Convenient one-stop shopping
  • Enhanced in-store services
Serving Batswana

A network that serves Botswana.

From small neighbourhood stores to full-service retail destinations, the Sefalana Banner Group network supports local businesses and serves communities across the country. By partnering with independent retailers, we help create a stronger retail ecosystem that benefits business owners and customers alike - bringing quality products, competitive prices and trusted service closer to where people live.

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